People with alcohol problems go to the AA. Others who suffer from obesitas go to the Weight Watchers. All those people have the same goal in mind. They want to find support in their attempts to be and keep on being sober or losing weight. And the particular thing is that it works for a large part of the people who voluntarily join these associations. ACE is pretty much the same but for creatives and entrepreneurs. These people are very outspoken but when it comes to dealing with (vanity) problems, they are mostly very alone in their thinking. ACE would be a Anonymous group of Creatives and Entrepreneurs who need to have some support in their personal life.