The idea is a service that makes use of the internet domain business. It sets alerts and reminders on when domain names and nicknames becomes available and makes them yours.
The domain and nickname freeloader service monitors and reserves both domain names and usernames on a variety of social media for a very low monthly fee (for monitoring) and success fees (when the service indeed secured a domain or nickname for you).
You can also sign in to a higher monthly fee. In return, you get advise on what social media are growing fast and where you are not yet present, you get secured your preferred username (+success fee?) so no-one else gets the change to run off with yours.
The freeloader service also sell domain names and offers bartering services for both domain names and usernames. Obviously.