We’re bought three chickens but it was damn hard to find a good place to get them. I also remember researching a lot when we were considering a dog. There is no general portal available where you can find trusted animal farms and fokkers. It would be nice to have a single point of information where you can see who breeds animals and what the experience is with the animals they provide. This combined with an extensive database on the differences between breeds and tools to find the perfect animal match.
A certificate can be gained for the animal farmers when they have receive positive feedback from their clients. The revenue in this business model mostly comes from advertising but an e-shop with animal food and toys compliments the concept.